Fashion just had to get bigger, and bolder in the city of Colombo with the world of beauty getting a new dimension. With the opening of Prenitha Fashion an outlet for sarees, shoes and handbags, begun in a small way by Nita Fernando has now to blossomed into the elegant and stylish boutique, by her daughter Priyanthi.

The relaunching of this plush store at Thurstan Road recently say a lot for the fashion trends in Colombo.

Elegantly designed with a plush ambience, this all in one store for sarees, shoes and handbags has a clean spacious and refined aura. It’s large glass interior and furniture designs make it a distinctive fashion store. Besides fashionable clothing and accessories, Bohemian crystals, Preciosa crystals and Mikasa share space under one roof. According to Priyanthi or Preethi to her frients the proud owner of this shop it is a one stop store with a variety of exquisite items to choose from. Her collection of sarees in silk, crepe satin, chiffon and nets are in constant demand and is expected to soon disappear from the racks.

The collection of shoes and handbags under the laber "Pritti" have already captured the attention of most discerning shoppers. Although they have created a special niche for the fashion conscious, Preethi says, "We have fabrics weaves textures and colour which caters to Sri Lankan’s to suit the local climate and popular trend.

She believes the boutique finds favour with the fashion conscious of varying age groups and from a teenager to a sophisticate, who will find something to their taste and satisfaction. Priyanthi, brings to Prenitha Fashions, new trends, and is now concentrating on bringing to the store stuff that can be bought by an average working women.

The crystal shop has a wide selection of crystals from Czechoslovakia, Italy and the latest additions like Swaroski crystals which are proving to be popular. The collection of handbags at least a thousand pieces to choose from is in a wide price range.

Preethi who has been in business for the last 20 years stays ahead of the latest trends in the fashion industry. She has had many fashion shows under the label Prenitha Fashion "her experience and her travelling help her to gauge trends in the fashion industry". (ZC)