Sri Lanka Telecom (SLT), the nation’s only integrated communications service provider launched the Prestige Card at a special launch ceremony held at the Sri Lanka Telecom Head Quarters Auditorium recently.
The Prestige Card concept was initiated by the Chairperson of Sri Lanka Telecom, Ms. Leisha De Silva Chandrasena and is a privilege card for the loyal and most "prestigious" customers of Sri Lanka Telecom, providing them with various benefits and privileges.

This is the very first loyalty card introduced by Sri Lanka Telecom and in the initial phase of the customer loyalty programme, the Company plans to present Prestige Cards to an identified list of customers.

As a prelude to the wider presentation of the cards, twelve customers were invited to the launch ceremony, where they were presented with their own Prestige cards by Ms. Leisha De Silva Chandrasena. The event was also attended by Greg Young – CEO of Sri Lanka Telecom and other Chief Officers. The remaining customers will be duly presented with their Prestige cards shortly

The Prestige Card confers the cardholder with numerous benefits: firstly, it recognizes the company’s most loyal and valuable customers, providing them with value for their loyalty by means of priority services such as quick and prompt service at Service points without the need to stand in long queues, convenience when visiting Sri Lanka Telecom locations which includes priority car parking etc. Discounts will also be offered on selected purchases and they will be given VIP treatment when it comes to fault clearing, complaint handling and service provisioning. A web self care facility will also be made available to these customers where they will be issued a username and password to view their account details online. Other benefits include invitation to customer forums and other special events of Sri Lanka Telecom. These "Prestige" customers will be treated as opinion leaders and their feedback and ideas will be taken into account in the Company’s future product /service development plans, in a demonstration of the value the company places in the needs and suggestions of these customers. Many more benefits will be incorporated in the future.