Signia chooses Sri Lanka to launch latest hearing aid in Asia


Chairman/CEO of Wickramarachchi Hearing Care Mihira Wickramarachchi, Senior Consultant ENT Surgeon Dr. A D K S N Yasawardana, ambassador of the Federal Republic of Germany John Rhode and Senior Audiologist and Business Development Manager (Southern and South Eastern Asia) for Sivantos PTE Ltd Murray Matthews

In recognition of Sri Lanka’s outstanding technical advancements in the fields of audiology and hearing care, world-renowned hearing aid manufacturer Signia recently launched its latest innovation for the first time in Asia, at a gala ceremony held at Shangri-La Colombo. The event to launch "Styletto" was graced by German Ambassador John Rodhe, Senior Audiologist and Business Development Manager for Southern and South Eastern Asia – Sivantos Murray Matthews, Senior Consultant ENT Surgeon Dr. A D K S N Yasawardana, top professionals in the audiology and hearing care sectors, and the staff of the Wickramarachchi Hearing Care Foundation.

Speaking at the launch ceremony Founder and chairman of Wickramarachchi Hearing Care Mihira Wickramarachchi said, "Sri Lanka has some of the most advanced technology in audiology and skilled professionals who have really pushed the bar in finding lasting solutions to hearing impairment. We have worked with Siemens, now Signia for many decades and this recognition of choosing to launch Styletto for Asia in our home country cements the trust that a global leader has in our nation".

Signia is the new premium brand taking the world by storm with its innovative lifestyle design, easy-to-use technology and affordability. Replacing Siemens hearing aids, the company is backed by 140 years of experience in bringing hearing to the impaired.

The new Signia Styletto receiver-in-the-canal (RIC) hearing aid is a rechargeable SLIM RIC that features a contemporary design and breaks the mold of traditional looking behind-the-ear (BTE) hearing aids. Replicating the contours of the human ear the new design is something you will definitely want to show off. Available in several colours like black, silver and rose gold, the Styletto is the first of its kind in the market. Made to suit on-the-go wearers, Styletto combines exceptional style with the convenience of portable rechargeability and the clearest, most natural listening experience even in challenging environments.

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